je+1 were recently appointed to work with up and coming fashion brand ‘Too Hot’ menswear.
We have worked with and developed the brand as it takes its first steps from its current, dedicated online only presence into physical ‘bricks and mortar’ retailing.
With design concept proposals for a potential new retail unit, we have also designed a pop-up store for a concession within Harvey Nichols (London).
The client required a concept which reflected the ‘urban’ nature of the brand with a digital element to showcase the fashion inspired film used by the brand online. The Pop-up also needed to be demountable for future opportunities.