A sophisticated and contemporary store for DFS, in Edinburgh.
The store is an evolution of the recent store concept, designed in line with new marketing and merchandising principles.
The brief required the store to include and integrate key brand messages into the heart of the design and store infrastructure.
The journey was designed to take customers through a range of product ‘clusters’ with key points of interest and digital interaction along the way.
As a long term client of forty years, we have been involved with projects that stretch the length and breadth of the UK, Ireland and Europe.
"For over thirty years John worked closely with the DFS team to shape the interiors of the stores, helping to make it into the market leading brand it is today."
Lord Kirkham CVO
Founder of DFS Furniture Group